I teach marketers how to build strategies instead of chase tactics.
For more than 20 years, I've led digital marketing strategy for Fortune 100 brands and startups alike. My clients have have included brands like Chick-fil-A, The Home Depot, Walmart, Travelocity and Chrysler.
Most digital marketing training teaches disconnected tactics that aren't grounded in strategy.
This self-paced video course teaches digital marketers the organizing framework I personally use to build cohesive, effective campaigns.
While tactics change, you'll use this framework again and again for years to come.